SEC Fines Broker-Dealer for Violating Reg BI’s Care and Compliance Obligations

July 31, 2024

The Case

The US Securities and Exchange Commission (SEC) recently took enforcement action against a dually registered investment advisor and broker-dealer for failing to comply with Regulation Best Interest (Reg BI) requirements. 

The firm, along with several of its representatives, was found to have recommended and sold approximately $13.3 million of unrated and high-risk securities, known as "L Bonds," to retail customers with moderate risk tolerances. The SEC alleged that these recommendations had no reasonable basis to believe the investments aligned with the clients' best interests.

Additionally, the SEC identified shortcomings in the firm's enforcement of its internal policies and procedures related to Reg BI’s “Care Obligation” and “Compliance Obligation.” The resulting enforcement actions included a civil penalty and other financial sanctions. 

Regulatory Implications

These actions highlight the SEC’s ongoing emphasis on Reg BI compliance

Regulation Best Interest, introduced under the Securities Exchange Act of 1934, establishes a standard that broker-dealers must follow to act in the best interest of retail customers when recommending any securities transactions or strategies. The regulation includes obligations such as the "Care Obligation," requiring broker-dealers to base their recommendations on reasonable diligence, and the "Compliance Obligation," which involves developing and maintaining robust internal policies and procedures.

This case illustrates the SEC's determination to hold firms accountable for failing to meet these obligations. The Financial Industry Regulatory Authority (FINRA) has also brought numerous enforcement actions related to Reg BI since 2023, indicating a collaborative effort to protect retail investors.

Practical Guidance for Firms

Broker-dealers are advised to carefully review and update their Reg BI compliance frameworks to align with the “Care” and “Compliance” obligations. Key considerations include:

  1. Conduct Thorough Due Diligence: Firms should have a documented process to evaluate and understand the suitability of the products they recommend for each client, considering the client's risk profile and investment goals.

  2. Improve Internal Policies and Training: Developing comprehensive policies and procedures that specifically address Reg BI requirements is crucial. 

  3. Maintain Comprehensive Documentation: Proper documentation of the decision-making process, including the rationale behind investment recommendations, can be vital in demonstrating compliance with Reg BI. 


Since its founding in 2013, InnReg has been a trusted compliance consulting and outsourcing provider, assisting broker-dealers in developing effective compliance frameworks aligned with Reg BI’s obligations. 

With a focus on identifying risks, implementing controls, and enhancing internal documentation, InnReg helps firms navigate complex regulatory landscapes and mitigate compliance risks.

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On December 30, 2024, the US Department of the Treasury and the IRS issued final regulations focused on decentralized finance (DeFi) platforms and their role in digital asset transactions.

The Securities and Exchange Commission announced charges against nine investment advisors and three broker-dealers for failures by the firms and their personnel to maintain and preserve electronic communications in violation of recordkeeping provisions of the federal securities laws.

The SEC’s order finds that, from at least October 2018 until January 2022, an investment advisory firm stated in its offering materials and other documents provided to prospective and existing private fund investors that it was voluntarily complying with AML due diligence laws despite those laws not applying to investment advisors.

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© 2025 InnReg LLC

305-908-1160

LinkedIn Innreg
X InnReg

9100 S Dadeland Blvd
Suite 1500
Miami, Florida 33156

The content provided on this website is for informational purposes only and does not constitute legal, investment, tax, or other professional advice. InnReg LLC is not a law firm, tax advisor, or regulated financial institution. Viewing this site or contacting InnReg does not create a client relationship. Results described in case studies or testimonials may not be typical and do not guarantee future outcomes. Tools, spreadsheets, or guides available on this site are provided for illustrative purposes only and should not be relied upon without professional guidance. Any links to third-party websites are provided for convenience and do not constitute endorsement or responsibility for their content. The information on this site may not be applicable in all jurisdictions. While we strive to provide accurate content, we make no representations as to its completeness or timeliness. Some visual assets on this site are sourced from Freepik.

© 2025 InnReg LLC

305-908-1160

LinkedIn Innreg
X InnReg

9100 S Dadeland Blvd
Suite 1500
Miami, Florida 33156

The content provided on this website is for informational purposes only and does not constitute legal, investment, tax, or other professional advice. InnReg LLC is not a law firm, tax advisor, or regulated financial institution. Viewing this site or contacting InnReg does not create a client relationship. Results described in case studies or testimonials may not be typical and do not guarantee future outcomes. Tools, spreadsheets, or guides available on this site are provided for illustrative purposes only and should not be relied upon without professional guidance. Any links to third-party websites are provided for convenience and do not constitute endorsement or responsibility for their content. The information on this site may not be applicable in all jurisdictions. While we strive to provide accurate content, we make no representations as to its completeness or timeliness. Some visual assets on this site are sourced from Freepik.