Munchee, a foodie mobile app based in San Francisco, used a creative approach to attract investors in the crowded restaurant rewards category. They differentiated their program by describing the “rewards token” as a cryptocurrency, and issuing an initial coin offering (ICO) for the Munchee MUN.
Developers launch more than 1,000 new mobile apps every day. And most of these apps leverage substantial personal data: name, contact information, passwords, credit card numbers, geo-targeted locations, photographs, social media contacts, etc. That’s a lot of sensitive information out there in cyberspace. In an attempt to increase cyber security in this age of data breaches the FTC (Federal Trade Commission) issued new mobile app security guidelines in May 2017.
